I am employed by fashion companies as an independent Concept Design Consultant. Having worked for global fashion brands as an in-house Creative and Concept Designer, I have the necessary skill set to identify trends and see this through to fruition. I have experience of working in-house, and as an independent consultant, to develop initial concept moods. I can take these concepts into design development working alongside the design, merchandising and buying teams
I offer the following Concept Design Services which may vary depending upon the brief and client’s requirements:
Research and Brand Positioning: I undertake in-depth research to create the trends or concepts suitable to the brand’s identity.
Design Developments: Designs are brought to life through silhouette sketching. This may include key looks, statement pieces and seasonal essentials alongside key fabrics, colour palettes and specific detailing.
Inspirational Trend Books: Trends books are developed to visually explain the whole process from the concept to the final merchandising product presentation. This forms a complete overview of the campaign creative direction and styling.
With a strong aesthetic identity, I have dedicated my creativity and vision over the past fifteen years to working within leading international Fashion Companies, developing a strong capacity to follow up the whole creative process through; concept, research, design development through to campaign concepts and editorials. I have a unique visual aesthetic that I convey through inspirational visual layouts, brainstorming, creative workshops and through the important tool of sketching, to be able to capture ideas, volume and shapes.
CONCEPT DESIGN PORTFOLIO
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